Monday, June 29, 2015

Technology: The Dream of the Augsburg robot Valley – Augsburger Allgemeine

The Kuka Group invested heavily in his native Swabia location. Company CEO Till Reuter hopes that innovative companies to settle around the headquarters. From Stefan steel

The Augsburger Kuka AG always recorded new sales and earnings records. The share price has gone through the roof and Chancellor Angela Merkel says from the company as the spearhead of German technology. What is yet to come?

Now, could Till Reuter, head of the robotics and automation company, sit back and enjoy the success. But these, the 47-year-old wants to know nothing. “We have big plans,” he says, looking at the under construction of the Group’s research and development center at the Augsburg headquarters. The project is already well advanced. Pull here from the end of the year about 900 specialists in order to revolutionize with new automation concepts the industry.





Robots are getting smarter

Robots are getting smarter and work hand in hand with people. Electronic assistants leave their fences, they are still equipped with increasingly sophisticated software and sensors. Kuka has long been a IT company. The linking mechanical, so robot housings with electronics, information technology and self-developed controls allow the Kuka chief hope for new customers. “Industry 4.0″ is the buzzword. The Augsburger apply here the world as pioneers for the circulation of industrial production. What sounds abstract, will probably be a blessing for Germany. Reuter can think about that a manufacturer of sports shoes, which still can now produce in China, the production partly moved back to Germany again.

How is this possible? Here changing consumer behavior comes into play. More and more customers want to assemble products on the Internet according to their tastes and then get delivered as quickly as possible. Who wants to, for example, buy running shoes with stripes in his favorite color, could design the product online. But that business model does not work with the production of goods in other continents. Until the shoe in Germany, pass around six weeks. As long as the container needs by ship and then truck or train, before it arrives in Bavaria. This is for Internet shoppers, who are used to be delivered the next day, out of the question.

“Industry 4.0″, thus linking the production with the data world, would make online shoe buyers to creative kings , So it is like to have heard Reuter, announced as Adidas Sales Director Roland Auschel that in some years produce robots in shops the company’s shoes to customers’ wishes. While the client is drinking a cappuccino, his dream shoe is made with about two and a bright yellow neon green stripes in the appropriate size in the store. The Adidas project, the Federal Ministry of Economics. Adidas would thereby also employ Kuka robot, said a spokeswoman for the company.

In Germany, a new stage of industrial revolution rocket is ignited. Reuter believes domestic companies would have a good chance to compete on the field against US competitors. “We understand some of it, to integrate different technologies, ie mechanics and software in well-functioning systems” for him to play on the success of German machinery -.? and carmakers to

Access Apple and Google German automobile at

The American competition but ingenious. Companies like Google and Apple fight from Silicon Valley out for supremacy in the era of “Industrie 4.0″. The American data and software giants appear here even in the German supreme discipline – to want to penetrate – the automobile. Google is experimenting with self-driving cars. And the Wall Street Journal speculated Apple planning an electric vehicle. This runs on a hot transatlantic battle for supremacy in terms of “Industry 4.0″ beyond. Another reason why the chancellor was at Kuka. And therefore Reuter can not sit back. The company has invested around 60 million euros in the construction of the development center. Now dreaming of Kuka boss of a “Robo-Valley” to the company headquarters in Augsburg. How about the US cities of San Francisco and San José has developed a world leading center for IT and high-tech industry, to young inventors who have just started a business and suppliers when could (of course, in much smaller scale) Kuka headquarters settle.

The nearby Augsburg Innovation Park not far from the university and numerous research facilities can accommodate Kuka colleagues. So would a Robo-Valley, a kind of robot Valley arise. Engineers and software specialists could develop as on a campus together new applications. “We do not have space here,” says Kuka boss. Reuter thinks not only on “Industry 4.0″, but also to the “budget 4.0″. He can imagine that “there are robots in five to ten years, the cook simple meals and get drinks at home”. Such a robot is then thanks to camera technology be able to identify intruders and sending pictures of the uninvited guests to your smartphone owner. That would be “security 4.0″ – just one of many issues that creative minds in Augsburg Robo-Valley could fuel

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